Facebook Marketing – How to Use Shopify Facebook Product Feed to Boost Your Online Sales

  Filling out product data and submitting it can be time-consuming. Your products can end up looking like everybody else’s. Product feeds can actually accomplish much more than simply a ‘data transfer’ – they are also an essential tool for eCommerce personalization. Personalization can help increase the click-through rate of your product ads, increase the number of time users spend on your store and increase your conversion rate (the moment when a visitor becomes a customer). Feeds that we simply send data along in an unspecial way. And that’s basically what most product feeds do, they just move data along. But wait… those products likely aren’t as visible, as popular, or as requested as they could be if they were actually promoted. Just imagine all the potential you’re missing out on! Your product feed should provide your eCommerce channels with as much information as possible so buyers only see products they’re looking for – and you make more sales. With hundreds of eCommerce cha...

Knowing that you really want to show your customers the latest and best products from your online store on Facebook, but can’t figure out how to make it work.   Consistently finding yourself frustrated with native Facebook ads? That they don’t convert? Or, that you simply can’t get them to work at all? The limitations of the platform have become very apparent.   Dynamic Product Ads are a powerful way for e-commerce brands to gain greater visibility on Facebook. They help your business drive brand awareness and increase sales while also giving you the ability to connect products across multiple devices, targeting customers based on their interests or past shopping behavior.   They are proven click magnets as they provide your customers with a much more engaging online experience, and the ability to interact with your products. And since you can show different products at different times to the same customer, you can precisely target people who have already visited your web...